THE SHIFT
PanelCast

Episode #10

The Re-Invention of Live-Events and Marketing Assets

Episode 10. We introduce you to Simon Barratt, Director of Marketing and Products for Three Crowns Media Group and Andrew Stone, Managing Director of EPS Australia, both these legends have been part of the resurrection of live events throughout Australia.was a driving force behind the resurrection of Moto Events in NSW and hosted his organisations first event in August.

We touch on Growth Marketing Assets in this episode as Simon discloses the secret to success in his business and discuss the various levels of complexity of staging an event in 2020 and just generally have a chat about recent experiences in the marketing and events space.

Next episode is a SPECIAL PanelCast explaining everything you need to know about Marketing in the new era.

Latest Episodes

Leading Social Change

This topic is becoming more and more important in the global community of marketing and communications and will only increase in the coming months and years.

We talk events of all levels, community, restrictions and looking forward to the bright lights of the future. Enjoy yet another insightful conversation with one of Australia's true event guru's.

Global Benchmarks in a changing world.

“Who to watch on the global stage” and “How our current situation will change consumer behaviour and event approach” are key subjects raised in this discussion.

Authentic Trendsetters

We talk authenticity and trends and how purpose is shaping the way we talk to consumers and our responsibility in education through our work and passions.

SPORT + TECH + BRAND = GENIUS!

Getting the timing right’ or ‘Getting Ahead of the times’: Great ideas are all about the timing.

Inspiring Creation and Innovation

How it's done and what industries to look at for inspiration. We get insights into the world of tech and content and how we can enhance the sports, entertainment and events industries by looking beyond or now.

Results through relationships

This week we looked further into the relationships between brands and events and the opportunities for campaigns to roll out live events in the stages of social distancing.

Partnerships for the new era

We uncover the vision of what sponsorship and partnerships might look like in the future of events.

Our incredible unknown future

With global specialists on the panel we gain insights into the global world of sport and our own major sporting codes and how they are deadline with the pandemic.

PanelCast Updates

Be notified when our next episode is ready to be viewed.

What if our global community came together for a positive change.