VCARB F1 - Garage Sessions Melbourne Grand Prix

Gen Z, F1 fans, National & Global Music Media

350 Exclusive Guests

Worldwide

VCARB once again opened its doors to emerging artists, inviting them to join our Creator Platform and break down barriers within the industry. For our second-ever Garage Sessions event, we were on the lookout for an up-and-coming DJ to play alongside global superstar Honey Dijon during the Australian Grand Prix weekend.

The winner had the opportunity to join VCARB at Sub Club in Melbourne for an underground party, with a platform to showcase their talent in the world of Formula One. We also brought the winner to the Grand Prix, giving them unprecedented access to VCARB during the first race weekend of 2025.

Our winner was HOR.C – A Sydney native and seriously hot property in the world of DJing. She joined two other incredible emerging DJs and Grammy Award-winning Honey Dijon for a night of endless tunes and vibes.

Garage Sessions was a ‘free’ event, with limited tickets and fans having to win through to get exclusive access tickets for the night. The guests also included VIP’s from F1, media, and celebrities.

The Shift Corp Managed:

Overall Project Management
Creative Direction, Programming, & Scheduling
Custom Builds
Branding inside and out
Sound Production
Lighting Production
Venue
VIP Experience
Entry management
Permissions & Licensing Management
Supplier Management
Community Engagement
Financial Reporting, Budget Development and Management

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