CREATING
WITHOUT
BOUNDARIES

Turning ideas into assets and delivering them to the world.

The Shift

The Shift is an award winning event marketing and event management agency, changing the way modern brands connect with their people and inspiring the creation of unique events and marketing campaigns. We build event marketing assets for organisations, bringing brands to life and igniting them into the new era.

Sport & Entertainment

Limitless creation

Pushing Global boundaries with an ‘Anything’s Possible’ approach.

View Services

Cause

Creating a voice with purpose

Developing event marketing campaigns and projects for brands and not-for-profits.

View Services

Studio

Without Boundaries

Igniting brands and events through our Event Marketing led design studio.

View Services

Tech

The New Era

Connecting technology to the industry by bringing new ideas and objects to the people.

View Services

Wingman

Shifting Mindsets

Powered by a systematic platform, we connect freelancers to jobs, clients and each other.

View Wingman

PROJECTS

VIEW ALL
Sports
Red Bull X-Fighters
Red Bull Global internal asset that has grown to become one of the most respected freestyle motocross tours on the planet.
Sports
Red Bull Dirt Pipe
A World-First full size dirt halfpipe created to push the boundaries of the sport and what's possible.
Sports
Vodafone Bathurst F1 Lap Record
A record setting Formula 1 brand activation campaign with Global reach.
Sports
Red Bull Cape Fear
The event that changed the face of big wave surf competitions as the World knew it.
Brand
Suzuki FunHouse
Brand
Red Bull Billy Cart 2022
A Brand Building event created to be used as an Event marketing asset that can be taken into any major city for mass impact.
Arts & Entertainment
House of Vans
A Vans Global asset created to bring the brand to life and support its diverse community.
Brand
Ibis NRL Grand Final Stadium Activation
We transformed a section of the Stadium Australia grandstand at the NRL Grand Final, into a custom Accor “hotel” viewing room for VIP competition winners.
Wide angle view of the bed and cushions with the ibis hotel logo on them
Arts & Entertainment
PLAY MANLY
A multi-day festival that transformed the streets of Manly into an illuminated playground of discovery with light installations, life-size games, art and more.
Building with beautiful light displays during the play manly event
Arts & Entertainment
Open Streets Penrith
A street party festival that opened up the streets of Penrith bringing live music, art installations and outdoor dining and bars to the community.
Man doing graffiti during the open streets Penrith event
Sports
The Youth Adventure Series
A multi-event series that brought skate, BMX, scoot and mountain bike competitions to the youth of the Snowy Monaro and Region Council area.
Children who participated in the youth adventure series
Brand
Vans ‘The Lizzie’ Launch
The Australian launch of the global campaign launching Vans new female designed shoe, The Lizzie.
The photographer taking the picture of a man skating with shoes
Studio
Vodamelon Helmets
Creating an engaging campaign with a difference for Vodafone's Naming Rights partnership of the Australian Test Cricket Team.
Studio
G-Shock x Hilltop Hoods launch
G-Shock 'Limited Edition' Watch Launch in collaboration with the Hilltop Hoods.
Hiltop Hoods Watch Annabelle Stanhope 6
Cause
The Bloody Long Walk Series
The Bloody Long Walk National Series raises 85% of the Mito Foundation's fundraising income.
Arts & Entertainment
Meet Me In The South Coast
Created to provide positivity, boost visitation and local business, and help the South Coast community recover from the bushfires.
Cause
Run2Cure
Run2Cure Neuroblastoma has grown from 400 participants to 6,000 annually since 2013, raising much needed funds to find a cure.
Arts & Entertainment
BEAMS Arts Festival
A Multi-disciplinary Sydney ArtsFestival showcasing work from the whole spectrum of the arts. A free all-ages festival taking over the streets & laneways of Chippendale. 45,000+ attendees over 3 years.BEAMS purpose is to give a platform and voice for local creative artists, growing annually to an audience of 20,000.
VIEW ALL
Award Winning Agency

ABOUT THE SHIFT

Awards are not what guide or define us, but celebrate the hardwork and dedication of our dynamic and incredible team.The award we are most proud of is being part of the BCorp Certified community of global businesses. Confirming our commitment to a sustainable world.

We are honoured to have won Event Management Organisation of the Year at the Australian Event Awards in 2022, and in recent years being selected as finalists for Australian Event Producer, Best Brand Event, Best Community Event, Best Public Event and Best Regional Event plus winner of Charity Event of the Year, Bloody Long Walk 2022.

ENQUIRE

IDEATE

The need of people, brand, industry and potential growth gap.

STRATEGISE

Engaging and meaningful connections, creating lasting memories.

IMPLEMENT

Experiences that make a difference.

The Shift Agency

Event Marketing Asset. Providing a strategic long term approach to building value from a campaign. Making purposeful Brand Experience the nucleus, with a complex DNA made up of innovation and ideation, asset identity, communication and content, revenue, research, insights and human experience.

Shifting Mindsets For a Positive Change

CREATING EVENT MARKETING  ASSETS FOR BRANDS AND NOT-FOR-PROFITS.

Our purpose is to shift mindsets for a positive change. Inspiring the creation of unique experiences, bringing brands to life and igniting their future into the new era.

OUR PURPOSE & VALUES

PEOPLE

People are as important to
us as our planet.

They are our Family.

Our Creativity.

Our Passion.

Our Energy.

Our DNA.

When you have a visionary team
behind you, true greatness
becomes possible.

ENQUIRE

The Shift Panelcast

PanelCast

DISCUSSIONS WITH CEO’S, MARKETING DIRECTORS AND INCREDIBLE CREATIVES, DESIGNED TO INSPIRE INNOVATION.

Purpose-driven panelists join us from companies such as TEG, Optus, Reebok and Tourism NZ, to examine topics including new tech, innovation, evolution of sports, event marketing, brand activations, successful marketing campaigns, consumer behaviour, future of sponsorship, sustainability plus more.

Watch Episodes