CREATING
WITHOUT
BOUNDARIES

Turning ideas into assets and delivering them to the world.

The Shift

The Shift Corp, an award-winning event marketing and management agency, transforming how brands engage with their audiences through innovative events and campaigns.

Leveraging our proprietary platform, Wingman, we offer tailored services: Full-Service Management for comprehensive projects, Wingman Premium for flexible, freelancer-driven solutions, and Wingman Basic for direct freelancer engagements. These options ensure efficiency and impact across all project types, from large-scale global activations to specific brand events. Join us in redefining dynamic event management.

Sport & Entertainment

Limitless creation

Pushing Global boundaries with an ‘Anything’s Possible’ approach.

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Cause

Creating a voice with purpose

Developing event marketing campaigns and projects for brands and not-for-profits.

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Studio

Without Boundaries

Igniting brands and events through our Event Marketing led design studio.

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Tech

The New Era

Connecting technology to the industry by bringing new ideas and objects to the people.

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Wingman

Shifting Mindsets

Powered by a systematic platform, we connect freelancers to jobs, clients and each other.

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PROJECTS

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Sports
Red Bull X-Fighters
Red Bull Global internal asset that has grown to become one of the most respected freestyle motocross tours on the planet.
Sports
Red Bull Dirt Pipe
A World-First full size dirt halfpipe created to push the boundaries of the sport and what's possible.
Sports
Vodafone Bathurst F1 Lap Record
A record setting Formula 1 brand activation campaign with Global reach.
Sports
Red Bull Cape Fear
The event that changed the face of big wave surf competitions as the World knew it.
Brand
Suzuki FunHouse
Brand
Red Bull Billy Cart 2022
A Brand Building event created to be used as an Event marketing asset that can be taken into any major city for mass impact.
Arts & Entertainment
House of Vans
A Vans Global asset created to bring the brand to life and support its diverse community.
Brand
Ibis NRL Grand Final Stadium Activation
We transformed a section of the Stadium Australia grandstand at the NRL Grand Final, into a custom Accor “hotel” viewing room for VIP competition winners.
Wide angle view of the bed and cushions with the ibis hotel logo on them
Arts & Entertainment
PLAY MANLY
A multi-day festival that transformed the streets of Manly into an illuminated playground of discovery with light installations, life-size games, art and more.
Building with beautiful light displays during the play manly event
Arts & Entertainment
Open Streets Penrith
A street party festival that opened up the streets of Penrith bringing live music, art installations and outdoor dining and bars to the community.
Man doing graffiti during the open streets Penrith event
Sports
The Youth Adventure Series
A multi-event series that brought skate, BMX, scoot and mountain bike competitions to the youth of the Snowy Monaro and Region Council area.
Children who participated in the youth adventure series
Brand
Vans ‘The Lizzie’ Launch
The Australian launch of the global campaign launching Vans new female designed shoe, The Lizzie.
The photographer taking the picture of a man skating with shoes
Studio
Vodamelon Helmets
Creating an engaging campaign with a difference for Vodafone's Naming Rights partnership of the Australian Test Cricket Team.
Studio
G-Shock x Hilltop Hoods launch
G-Shock 'Limited Edition' Watch Launch in collaboration with the Hilltop Hoods.
Hiltop Hoods Watch Annabelle Stanhope 6
Sports
The Youth Adventure Series
A multi-event series that brought skate, BMX, scoot and mountain bike competitions to the youth of the Snowy Monaro and Region Council area.
Children who participated in the youth adventure series
Brand
Harley-Davidson Pan America Media Launch
The Harley-Davidson Pan America Australian Media Launch, set in the stunning south coast of NSW.
Brand
FIFA Women’s World Cup 2023™ Unity Celebration – 25 Days To Go!
FIFA Women’s World Cup 2023™ Unity Celebration on the Sydney Harbour Bridge to Launching 25 Days to Go!
FIFA Women’s World Cup 2023™ Unity Celebration Sydney Harbour Bridge
Arts & Entertainment
PLAY MANLY
A multi-day festival that transformed the streets of Manly into an illuminated playground of discovery with light installations, life-size games, art and more.
Building with beautiful light displays during the play manly event
Brand
Red Bull Billy Cart 2022
A Brand Building event created to be used as an Event marketing asset that can be taken into any major city for mass impact.
Sports
Vodafone Bathurst F1 Lap Record
A record setting Formula 1 brand activation campaign with Global reach.
Cause
The Bloody Long Walk Series
The Bloody Long Walk National Series raises 85% of the Mito Foundation's fundraising income.
Arts & Entertainment
Meet Me In The South Coast
Created to provide positivity, boost visitation and local business, and help the South Coast community recover from the bushfires.
Cause
Mother’s Day Classic
A multi-location mass participation event bringing people together to walk/run for Australians affected by breast cancer.
People who participated in the mothers day classic event
Cause
Wings For Life World Run
Record numbers running to find a cure for spinal cord Injury
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Award Winning Agency

ABOUT THE SHIFT

Awards are not what guide or define us, but celebrate the hardwork and dedication of our dynamic and incredible team.The award we are most proud of is being part of the BCorp Certified community of global businesses. Confirming our commitment to a sustainable world.

We are honoured to have won Public Event Management Organisation of the Year at the Australian Event Awards in 2022 & 2023, plus Australian Best Brand Event in 2023 for the FIFA Women’s World Cup Sydney Harbour Bridge Celebration. In recent years being selected as finalists for Australian Event Producer, Best Brand Event, Best Community Event, Best Public Event and Best Regional Event plus winner of Charity Event of the Year for Bloody Long Walk in 2022.

ENQUIRE

IDEATE

The need of people, brand, industry and potential growth gap.

STRATEGISE

Engaging and meaningful connections, creating lasting memories.

RESULTS

Experiences that make a difference.

The Shift Agency

The Shift Corp leads the future of event agencies globally by blending traditional expertise with innovative solutions like Wingman, offering scalable, customised services that redefine industry standards and deliver impactful brand experiences.

Shifting Mindsets For a Positive Change

CREATING EVENT MARKETING  ASSETS FOR BRANDS AND NOT-FOR-PROFITS.

Our purpose is to shift mindsets for a positive change. Inspiring the creation of unique experiences, bringing brands to life and igniting their future into the new era.

OUR PURPOSE & VALUES

PEOPLE

People are as important to
us as our planet.

They are our Family.

Our Creativity.

Our Passion.

Our Energy.

Our DNA.

When you have a visionary team
behind you, true greatness
becomes possible.

ENQUIRE

The Shift Panelcast

PanelCast

DISCUSSIONS WITH CEO’S, MARKETING DIRECTORS AND INCREDIBLE CREATIVES, DESIGNED TO INSPIRE INNOVATION.

Purpose-driven panelists join us from companies such as TEG, Optus, Reebok and Tourism NZ, to examine topics including new tech, innovation, evolution of sports, event marketing, brand activations, successful marketing campaigns, consumer behaviour, future of sponsorship, sustainability plus more.

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